My first beef is the name. It’s hard enough to communicate simple web addresses. You don’t need the handicap of freaky pronunciations and spellings. And as a colleague pointed out to me, you’d better not have a typo when typing it in or you find yourself in a NSFW environment. Of course, if you can’t type it in directly, you could google it.
When I first saw the press on it, I went to the page to try it out and it was AWOL. As the recent Firefox blowup showed, it’s best not to have a timed event online when everyone shows up at once. This is old media thinking. If you’re having a grand opening for your store on Main Street, you hire the clown, the radio remote broadcast, and the chamber ribbon cutting for 2pm. In an online opening, it doesn’t matter if a guy in his underwear shows up at 3 in the morning.
And finally, the biggest problem is that most of the time Cuil doesn’t work and when it does it’s not as good as Google. Simple queries that should bring back alot have zero results. The queries that do have results are hard to sort through. The columned format stinks.
I’m no super smart former Google employee, but it might have been good to test all this out before a big rollout. As the inventor of the Opti Grab will tell you, it’s best to test products before you take them to market. (even on prisoners)