Update on the Filet-o-Fish’s annual Marketing Spotlight…
In the past, it was enough that the fish sandwich ads signaled the beginning of Lent. Of course, now in the new marketing world, there must be a online element.
McDonalds has launched a somewhat addictive online game. You must keep your Lenten meal away from the sharks.
tags:: filet-o-fish – lent – marketing – viral
Chris Houchens 